|Title||Turizm: the Russian and East European tourist under capitalism and socialism|
|Series Editor||Gorsuch, AE, Koenker, D|
|Publisher||Cornell University Press|
|9780801473289, 0801444837, 9780801444838, 0801473284|
|History, Tourism, Tourists|
In the Soviet Union and the eastern bloc, the idea of "vacation" was never as uncomplicated as throwing some suitcases in the car and heading for the beach. The emphasis was on individual self-improvement within the framework of the collective, an approach manifest in everything from the scheduling of physical exercise to the group tours organized for factory workers, Party cadres, and other segments of society. Like other Soviet-style utopian projects, socialist tourism, which was often heavily laden with rules and prescriptions, was a consciousness-raising project, part of the vast effort to forge new socialist men and women. Turizm is the first book to examine the history of tourism in Russia and eastern Europe from the tsarist period to the age of Soviet and east European mass tourism in the 1960s and 1970s.